Monaco in summer. Courchevel in winter.
Aura of Monaco was born somewhere between a long lunch above the harbour and the last chairlift of the day. We make quietly confident pieces for everyone living their jet-set era — whether you arrived by jet or by train.
Our signature: hand-lettered lines that say it all, embroidered on cozy hoodies and crewnecks, finished with our AM monogram on the sleeve. Nothing loud. Everything understood.
Every piece is made to order, just for you. No overproduction, no warehouses full of leftovers — just good stitches and good seasons.
Are you okay? No, we're in St. Moritz.